Booked & Branded: Look Good. Feel Powerful.

Session 1 — The Foundation: Look Good. Feel Powerful.

Everything begins with how you see yourself and how you show up. The Foundation focuses on building confidence through appearance, energy, and self-presentation — giving you practical tools you can use in everyday life, on camera, and in professional spaces.

Keynote by Kendra Beauford
Kendra opens the session by sharing her personal transformation story — how she went from 250lbs to healthy, thriving, and confident. Her message is simple: health is your wealth. Investing in yourself, your wellness, and how you present yourself can transform how you feel, how you move, and the opportunities you attract.

Kendra will also lead a short mindfulness and deep breathing practice to help you stay grounded, centered, and present. Together, you’ll anchor into her mantra:
I am present in this moment. I have everything I need. I am enough.

This session also features guest MUA Asha Palms, who will guide you through creating a complete makeup look using what you already own. You don’t need more — you need the right technique. Asha will walk through simple, foundational steps that work for any occasion while teaching you how to enhance your natural features and feel confident in your presentation.

We will also cover style, fashion, and on-camera presence — what to wear when you’ll be on camera, how to choose looks that translate well visually, and how to set up simple lighting so you always look your best in photos and video.

What to Expect

Kendra’s keynote on confidence, wellness, and personal transformation

Guided mindfulness and deep breathing practice

Hands-on makeup session using your own products

Step-by-step guidance to build a complete, everyday look

Style & wardrobe guidance for on-camera presence

Simple lighting setup for photos and video

Foundational confidence and self-presentation tools

Live Q&A with Asha Palms

Short-form video (reels) captured for your personal portfolio.

Provided

Mirrors for table use, alcohol and makeup wipes, disposable lip and mascara wands, and liner sharpeners.

What to Bring

Your makeup bag — whatever you already own. You have everything you need.

This session sets the tone for the entire series — building confidence, clarity, and the foundation for how you show up in every area of your life.